DURHAM, N.C. (AP) — Streaming provider Prime Video is diving into college sports by partnering with one of college basketball’s biggest brands: Duke.
Amazon and Duke announced Thursday they had reached a multiyear agreement to broadcast three of the Blue Devils’ neutral-site nonconference matchups per season. This marks the first college partnership for Prime Video, which has aired NFL and NBA games among other sports.
“Duke basketball games transcend the schedule,” said Charlie Neiman, Prime Video’s head of sports partnerships, “and the creation of this all-new offering gives fans more of what we all want, marquee matchups featuring the most successful programs in the nation.”
In its release, Duke said the Blue Devils have also agreed to participate in additional events owned and operated by ESPN across the 2027-28 and 2028-29 seasons “in exchange for the flexibility” to schedule the Prime Video events. Those come as part of ESPN’s partnership with Duke’s Atlantic Coast Conference home.
In a statement, Duke athletic director Nina King said the deal “expands the global reach” for the program that has won five NCAA championships.
Copyright 2026 The Associated Press. All rights reserved. This material may not be published, broadcast, rewritten or redistributed.
Photos You Should See – April 2026
